Digital Marketing Executive / Senior Executive
Work Location:KR Puram, Bangalore
·Plan and execute all digital marketing, marketing database, email, social media and display advertising campaigns.
·Design, build and maintain our social media presence.
·Create Social media posts and blog writing.
.Upkeep of the website and make changes whenever required.
·Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
·Identify trends and insights, and optimize spend and performance based on the insights.
·Brainstorm new and creative growth strategies.
·Plan, execute and measure experiments and conversion tests.
·Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
·Instrument conversion points and optimizes user funnels.
·Collaborate with agencies and other vendor partners..Building a team of trainees/interns for assigned projects.
Experience:3-4 years (Sr. Executive Level )
Salary:As per experience / as industry standards.
· 3-4 Years proven work experience in digital marketing.
· Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
·Excellent written and verbal communication skills.
·Excellent English content writing skills.
·Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
·Working knowledge of ad serving tools.
·Experience in setting up and optimizing Google Ad words campaigns.
·Strong analytical skills and data-driven thinking.
·Up-to-date with the latest trends and best practices in online marketing and measurement.